Viral photos won’t make or break your career. Attending workshops won’t make your business explode. Becoming a master marketer does nothing to improve your actual work (which should be the base of your career!). ..Stop listening to so many opinions and start forming more of your own from first-hand knowledge.
Celebrity-status photographers (The “entrepreneur rockstar ninja superheroes” with legions of followers.) don’t care about growing your skill set or business. They are in the business of selling to you. Selling you the idea that if you could replicate what they do, you too will be a success. (also selling you products, workshops, how-to guides and books) ..If you learn something from them great, but they’re not there to be your mentor. They’re a salesman.
Learn where and when you can. Do your homework, find reliable sources. ..Do the work. Do the work. Do the work. Shortcuts to success are all snake oil. Finding your own way is the only way.